Our Story

Since 1989, Kidding Around has grown from a small storefront into a beloved toy store in the Chelsea community. For over three decades, our doors have welcomed generations of neighborhood families, curious little dreamers, and playful spirits of all ages. What started as a modest passion project has blossomed into a cherished neighborhood landmark—a warm, welcoming haven where screen-free play, laughter, and lifelong memories are always in stock.

Three Core Pillars (3-Column Layout)

01. Who We Are

Rooted in Family & Community

We are a family-owned, independent toy store built on the belief that the right toy can spark a lifetime of imagination. We don't just sell toys; we celebrate childhood. Our team is passionate about curating experiences that inspire open-ended creativity, hands-on learning, and boundless fun for kids—and kids at heart.

02. What We Offer

Thoughtfully Curated for Every Moment

No guessing games, just honest favorites. From heirloom-quality wooden blocks and mind-bending brainteasers to cuddly plush companions, creative craft kits, and award-winning board games, every item on our shelves is hand-selected. Whether you're searching for a milestone birthday gift or an everyday treasure, our knowledgeable team is always here to guide you to the perfect find.

03. Our Mission

Play with Purpose, Built to Last

We believe the best toys do more than just entertain—they build confidence, foster problem-solving skills, and bring families closer together. Our mission is to provide safe, durable, and inspiring toys made to withstand real play, creating meaningful moments of joy that families cherish for years to come.